Relaunch
Many times with distressed companies, a relaunch is one of the best options to bring life back into the business. At FaithCo, one of the first important tasks for us is to increase the pay and benefits to staff who are on the front line. A happy, valued employee will bring so much more value than someone who hates their job.
The Story of FaithCo
PEOPLE | OPERATIONS | PRODUCTS | SERVICES
FaithCo USA, formerly known as The Iconic Companies, is an esteemed privately held asset investment management firm headquartered in Houston, Texas. The FaithCo organization operates as the family office for Dale Slycord, with a strong commitment to faith-based principles and specializes in providing strategic solutions for businesses facing various challenges. Our distinguished team comprises seasoned professionals who excel in identifying the underlying causes of business struggles and devising effective strategies to overcome them.
At FaithCo, we recognize that a business encompasses more than just its financial performance. We highly value the well-being and satisfaction of the employees who contribute to its success. Our goal is to foster an environment where employees can thrive, find fulfillment in their work, and be duly rewarded for their contributions. Within the organizations we invest in, we endeavor to promote a culture of respect, appreciation, and personal growth.
By emphasizing faith-based principles, strategic insights, and a commitment to the well-being of businesses and their employees, FaithCo aims to provide comprehensive investment management services that lead to transformative and sustainable growth.
At FaithCo, our commitment extends to treating every business we evaluate and its owner with utmost respect and care. We deeply understand the significance of honoring the legacy and hard work invested in a business, even during challenging times. Throughout the process, we provide unwavering support and guidance, ensuring that all parties involved feel valued and understood.
Our primary focus is on investing in businesses with the goal of preserving and enhancing the quality of jobs. We believe in creating an environment where employees can thrive and find fulfillment in their work. Our commitment extends from our President and CEO to every individual within our organization, recognizing that everyone's contributions are vital to the overall success of the business.
At FaithCo, we highly value performance and offer excellent rewards to our team members based on their achievements. We foster a positive work culture where employees are motivated, engaged, and satisfied with their jobs. We strive for every member of our team, from the highest-ranking executives to the janitor, to experience a sense of fulfillment and enjoyment in their work environment.
Industries
Entertainment
FaithCo prides itself on the management of a diverse portfolio, overseeing renowned entities like Iconic Records, Music and Talent Nation, and various other entertainment properties. Our strategic approach encompasses engaging in joint ventures, navigating distressed sales, and, when necessary, executing hostile takeovers to optimize and expand our entertainment portfolio. Committed to innovation and success, FaithCo ensures that each venture contributes to the vibrancy and growth of the entertainment industry.
Our rich history includes successful ventures such as Vibe Sports Lounge, Mystic Lounge, Hush Nightclub, and numerous others, reflecting our enduring commitment to creating and managing iconic entertainment destinations.
Real Estate
FaithCo takes pride in owning and operating integrated real estate service companies, with holdings in commercial landscaping, commercial janitorial service, vending machine service, and construction.
Our diversified portfolio includes the acquisition of value-added and mismanaged retail centers, as well as office buildings.
Additionally, we engage in the dynamic practice of flipping real estate, leveraging our expertise to optimize the value of each property we encounter.
With a strategic and hands-on approach, FaithCo is dedicated to maximizing the potential of real estate assets and contributing to the revitalization of commercial spaces.
Hospitality
FaithCo operates by managing hospitality properties through subsidiaries, catering to clients who may not fully grasp the intricacies of the business model.
Our approach consistently yields some of the best returns in the industry, always prioritizing the addition of substantial value for both the client and FaithCo.
This commitment to excellence is encapsulated in FaithCo's Iconic Hospitality Management, ensuring that every property under our care reaches its full potential while exceeding client expectations.
Logistics
FaithCo proudly owns and operates a diverse range of logistics service businesses, encompassing commercial moving services, a global limousine service facilitated through our extensive network of affiliates, and past engagement in aviation services.
Our commitment is to keep things in motion and get you to your destination safely, efficiently, and in the most cost-effective manner possible. Whether it's commercial moves, global transportation, or aviation needs, FaithCo is dedicated to ensuring seamless and reliable services for all your logistical requirements.
Retail Brands
FaithCo has strategically acquired equity ownership stakes in notable retail brands, including Steel Wool—a luxury beard brand with a commitment to minority ownership—Delightful Obsessions, Luxe, Inhale Society, and BBW Closet.
Our primary focus is on acquiring distressed retail offerings, leveraging our driven approach to turn around businesses and positively impact all parties involved in the supply chain. With a dedication to revitalizing and saving businesses, FaithCo stands as a catalyst for positive change in the retail landscape.
Our
Solutions
Strategy
When seeking FaithCo to assist in the turnaround of a business, we review every single aspect of the subje. t business..
So many times, we have found that the biggest failures are broken down into two approaches: Leadership and Theft.
Our primary objective is to assist businesses in navigating through their difficulties and positioning them for future success.
By leveraging our extensive experience and expertise, we work closely with business owners to develop tailored strategies that address their unique challenges.
Execution
In the contemporary business landscape, a significant challenge faced by businesses is the need for swift and effective execution. In contrast to the conventional emphasis on business plans in modern university teachings, the reality is that these plans often fall short when it comes to facilitating quick decision-making.
The critical question arises: What happens when a business encounters unforeseen challenges that haven't been meticulously outlined in a business plan?
Addressing another common execution issue, we often find that crucial tasks are either overlooked or lost in the daily shuffle of operations. At FaithCo, we advocate for the implementation of a guiding principle known as OHIO, which stands for Only Handle It Once.
Data Driven Results
Welcome to FaithCo, where we understand that distressed and failing businesses are more than just numbers on a spreadsheet. In the world of business, data is crucial, but it only tells one part of the story. We go beyond the surface, delving deep into the underlying issues that contribute to business failure.
At FaithCo, we believe in a holistic approach to business recovery. While others may focus solely on the figures, we recognize that success or failure is often rooted in a complex web of factors. Our team of experts is dedicated to uncovering the true challenges that your business faces, addressing the issues that may not be immediately apparent in the data.
We understand that every business is unique, and there is no one-size-fits-all solution to turning things around. That's why we take the time to thoroughly analyze your business, identify key pain points, and develop tailored strategies for recovery. Whether it's operational inefficiencies, leadership gaps, or external market pressures, FaithCo is committed to addressing the root causes of distress.
It’s all about a dialogue
A few words from our clients. See client stories for more.
Before listing our salons with our business broker, he wisely suggested reaching out to Dale for a preliminary assessment to address existing issues. The most significant challenge we faced was related to our staff. Client loss was rampant due to the rudeness exhibited by our salon team during phone interactions. When we decided to test this issue ourselves by calling from a Google Voice number, the revelation was staggering. Dale's insights and guidance proved invaluable in rectifying these operational issues, significantly enhancing our salon's reputation and overall business performance.
Maria Gonzales
Salon Cuts Color & Style
When our business began to falter, the complexity of the challenges left us bewildered. It was at this critical juncture that Dale, Jose, and Albert from FaithCo stepped in and made a substantial difference. They identified seemingly simple yet crucial issues that had eluded my wife and me. This experience underscored the truth that, more often than not, it's the smallest details that hold the utmost importance in resolving business issues. The expertise and attention to detail exhibited by the FaithCo team played a pivotal role in steering our business back on track.
Lonnie Parker
Soul - Creole Cuisine
Dale and his team at FaithCo bring a rare, tough-as-nails approach to the contemporary business landscape. In an era where sugarcoating the reality of a failing business is all too common, we stand out for our direct and no-nonsense approach. Countless individuals have expressed gratitude for our team's unwavering commitment, especially during challenging times such as navigating bankruptcy. We take pride in providing honest, effective solutions that go beyond mere words, ensuring a path to financial recovery and renewed success for our clients.
Azeem Patel
Motel 6